Market Share by Top Websites

1 Certona is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adabra is clearly lagging behind, losing to Certona in all segments.

Websites Categories

1 Certona has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Sports and 69 other categories.

2 Adabra hasn't got a lead over Certona in any websites category.

Geography

1 Certona is leading in most countries, including United States, Canada, United Kingdom, France and 56 other countries.

2 Adabra is leading in Italy.