AdAction is leading in Top 100K Sites and Top 1M Sites.
AdClickMedia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 77 other categories.
AdAction is leading in Business & Industry, Shopping, Science, Social Sciences and 54 other categories.
AdClickMedia is leading in most countries, including United States, India, Indonesia, Russia and 37 other countries.
AdAction is leading in Sweden, Norway, Netherlands, Denmark and 26 other countries.