AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 77 other categories.
Adconion is leading in Career & Education, Computer & Electronics, Software, Movies and 38 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 33 other countries.
Adconion is leading in United States, Spain, France, Australia and 20 other countries.