Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind Adobe Media Optimizer in all market share segments.

Websites Categories

1 Adobe Media Optimizer has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 124 other categories.

2 AdAction is leading in People & Society, Marketing & Advertising, Science, Social Sciences and 30 other categories.

Geography

1 Adobe Media Optimizer is leading in most countries, including United States, Canada, United Kingdom, Australia and 70 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 9 other countries.