1
AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, AdAction is clearly lagging behind, losing to AdScale in all segments.
1
AdScale has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Games, Science & Education and 12 other categories.
2
AdAction is leading in Lifestyle, Food & Drink, E-commerce & Shopping, Health and 3 other categories.
1
AdScale is leading in most countries, including Germany, India, Japan, Indonesia and 79 other countries.
2
AdAction is leading in Norway, Sweden, Netherlands, Denmark and 21 other countries.