Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites and Top 100K Sites.

2 Despite its recent growth, AdAction is still behind AdvertServe in all market share segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including People & Society, Shopping, Arts & Entertainment, News & Media and 86 other categories.

2 AdAction is leading in Business & Industry, Internet & Telecom, Marketing & Advertising, Science and 54 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, Ukraine and 55 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 21 other countries.