Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdAction is still behind AdvertServe in all market share segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including People & Society, News & Media, Shopping, Weddings and 78 other categories.

2 AdAction is leading in Business & Industry, Arts & Entertainment, Internet & Telecom, Marketing & Advertising and 55 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, United Kingdom and 40 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 24 other countries.