Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Business & Industry and 174 other categories.

2 AdAction is leading in Science, Social Sciences, Telecommunications, Banking and 15 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, India, United Kingdom and 76 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 7 other countries.