AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BuzzParadise has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Shopping and 68 other categories.
AdAction is leading in Business & Industry, Marketing & Advertising, Social Sciences, Science and 62 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 33 other countries.
BuzzParadise is leading in France, Italy, Spain, United Kingdom and 29 other countries.