AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Science and 75 other categories.
BuzzParadise is leading in People & Society, Arts & Entertainment, News & Media, Food & Drink and 62 other categories.
BuzzParadise is leading in most countries, including France, Italy, Spain, Belgium and 47 other countries.
AdAction is leading in Sweden, Norway, Netherlands, Denmark and 31 other countries.