AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 90 other categories.
Cubics is leading in Finance, Financial Management, Games, Adult and 48 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 50 other countries.
Cubics is leading in India, Singapore, Hong Kong, Tuvalu and 15 other countries.