AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 84 other categories.
Cubics is leading in Finance, Financial Management, Games, Adult and 50 other categories.
AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 35 other countries.
Cubics is leading in India, Turkey, Saudi Arabia, Philippines and 8 other countries.