AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Euroads has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, People & Society, Travel and 73 other categories.
AdAction is leading in Business & Industry, Arts & Entertainment, News & Media, Music & Audio and 51 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Spain and 46 other countries.
Euroads is leading in Denmark, Finland, India, Greenland and 4 other countries.