AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Euroads has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, People & Society, Travel and 72 other categories.
AdAction is leading in Business & Industry, Arts & Entertainment, Science, Social Sciences and 52 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Germany and 47 other countries.
Euroads is leading in Denmark, Finland, Canada, Kazakhstan and 4 other countries.