Market Share by Top Websites

1 Exponential is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 AdAction is leading in Top 1M Sites.

Websites Categories

1 Exponential has better usage coverage in more websites categories. Including Science & Education, Games, Arts & Entertainment, Community & Society and 16 other categories.

2 AdAction is leading in Lifestyle, Food & Drink, E-commerce & Shopping and Heavy Industry & Engineering.

Geography

1 Exponential is leading in most countries, including United States, United Kingdom, India, Germany and 106 other countries.

2 AdAction is leading in Norway, Sweden, Netherlands, Denmark and 11 other countries.