Market Share by Top Websites

1 Eyeota is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to Eyeota in all segments.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 217 other categories.

2 AdAction is leading in Miniatures.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, United States, Turkey and 167 other countries.

2 AdAction is leading in Sweden, Norway, Denmark and Faroe Islands.