Market Share by Top Websites

1 FirstImpression is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind FirstImpression in all market share segments.

Websites Categories

1 FirstImpression has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Shopping and 147 other categories.

2 AdAction is leading in Social Sciences, Science, Consumer Electronics, Telecommunications and 24 other categories.

Geography

1 FirstImpression is leading in most countries, including United States, Finland, Japan, Russia and 163 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and one other country.