Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 115 other categories.

2 GroupM Server is leading in Movies, Cooking & Recipes, Games, Web Hosting and 14 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 56 other countries.

2 GroupM Server is leading in Germany, Poland, Austria, Australia and 12 other countries.