Market Share by Top Websites

1 Innity is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind Innity in all market share segments.

Websites Categories

1 Innity has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 97 other categories.

2 AdAction is leading in Business & Industry, Marketing & Advertising, Science, Social Sciences and 35 other categories.


1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 32 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 28 other countries.