Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites.

2 AdAction is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, People & Society, Computer & Electronics, Technology News and 73 other categories.

2 AdAction is leading in Business & Industry, Arts & Entertainment, Shopping, Marketing & Advertising and 63 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, France and 50 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 17 other countries.