AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Social Sciences and 79 other categories.
iPinYou is leading in Internet & Telecom, Travel, Accommodation & Hotels, Clothing and 28 other categories.
AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 37 other countries.
iPinYou is leading in China, United States, Hong Kong, Taiwan and 16 other countries.