Market Share by Top Websites

1 Kargo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind Kargo in all market share segments.

Websites Categories

1 Kargo has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Food & Drink and 154 other categories.

2 AdAction is leading in Science, Social Sciences, Marketing & Advertising, Consumer Electronics and 22 other categories.

Geography

1 Kargo is leading in most countries, including France, United States, Spain, Mexico and 131 other countries.

2 AdAction is leading in Norway, Sweden, Netherlands, Denmark and 6 other countries.