Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind Lijit in all market share segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Sports and 229 other categories.

2 AdAction is leading in Catering, Bingo and Human Resources.


1 Lijit is leading in most countries, including United States, France, Italy, Poland and 202 other countries.

2 AdAction is leading in Norway and Sweden.