Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Vehicles, E-commerce & Shopping and 20 other categories.

2 AdAction hasn't got a lead over MediaMath in any websites category.


1 MediaMath is leading in most countries, including United States, South Korea, Brazil, United Kingdom and 145 other countries.

2 AdAction is leading in Norway, Sweden, Estonia, Cuba and 2 other countries.