Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Meta Network is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 102 other categories.

2 Meta Network is leading in Relationships & Dating and Online.


1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 49 other countries.

2 Meta Network is leading in Mexico, Argentina, Uruguay, Puerto Rico and 3 other countries.