Market Share by Top Websites

1 AdAction is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Optimatic is leading in Top 10K Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 101 other categories.

2 Optimatic is leading in Games, Online, Video Games, Fashion & Modeling and 4 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 44 other countries.

2 Optimatic is leading in Algeria, Venezuela, Peru, Israel and 7 other countries.