AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 101 other categories.
Parrable is leading in Food & Drink, Jobs & Employment, Fashion & Modeling, Cooking & Recipes and 23 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 55 other countries.
Parrable is leading in China, United States, Canada, Montenegro and 14 other countries.