AdAction is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 78 other categories.
PayClick is leading in People & Society, Arts & Entertainment, News & Media, Sports and 35 other categories.
AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 46 other countries.
PayClick is leading in Italy, Argentina, Greece, Luxembourg and 3 other countries.