Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Pulse360 is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Science, Arts & Entertainment and 108 other categories.

2 Pulse360 is leading in Football, Computer Security, Food & Grocery Retailers, Chemistry and one other category.

Geography

1 AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 52 other countries.

2 Pulse360 is leading in Nigeria and Egypt.