Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Silverpop is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Food & Drink, E-commerce & Shopping and 19 other categories.

2 Silverpop is leading in Community & Society.

Geography

1 AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 69 other countries.

2 Silverpop is leading in United States, Mexico, Chile, New Zealand and 8 other countries.