Market Share by Top Websites

1 SmartContext is leading in The Entire Web.

2 AdAction is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 86 other categories.

2 SmartContext is leading in Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 29 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 39 other countries.

2 SmartContext is leading in Poland, Russia, Belgium, Ukraine and one other country.