Market Share by Top Websites

1 Sonobi Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to Sonobi Media in all segments.

Websites Categories

1 Sonobi Media has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 194 other categories.

2 AdAction is leading in Marketing & Advertising, Science, Social Sciences, Consumer Electronics and 9 other categories.


1 Sonobi Media is leading in most countries, including United States, France, Mexico, United Kingdom and 137 other countries.

2 AdAction is leading in Norway, Sweden, Netherlands, Denmark and one other country.