Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdAction is still behind Sprinkle in all market share segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 72 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, People & Society, Music & Audio and 56 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Germany and 37 other countries.

2 Sprinkle is leading in Czech Republic, Slovakia, Denmark, Spain and 17 other countries.