Market Share by Top Websites

1 Sproutable is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind Sproutable in all market share segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Internet & Telecom and 78 other categories.

2 Sproutable is leading in Arts & Entertainment, News & Media, Movies, Computer & Electronics and 33 other categories.


1 Sproutable is leading in most countries, including United States, Pakistan, India, United Kingdom and 44 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 29 other countries.