Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 97 other categories.

2 Targetix is leading in Autos & Vehicles, Automotive Industry, Real Estate, Soccer and 8 other categories.


1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 49 other countries.

2 Targetix is leading in Russia, Ukraine, Georgia, Kazakhstan and one other country.