Market Share by Top Websites

1 AdAction is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 118 other categories.

2 Targetix is leading in Autos & Vehicles, Automotive Industry, Weather, Beauty and 2 other categories.

Geography

1 AdAction is leading in most countries, including Sweden, Norway, Netherlands, Denmark and 68 other countries.

2 Targetix is leading in Russia, Ukraine, Kazakhstan and Belarus.