Market Share by Top Websites

1 TradeTracker is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to TradeTracker in all segments.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 178 other categories.

2 AdAction is leading in Social Sciences, Science, Miniatures, Camps and 5 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Hungary, Finland, Belgium and 76 other countries.

2 AdAction is leading in Sweden, Norway, Japan, Korea Republic and 13 other countries.