Market Share by Top Websites

1 AdAction is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Undertone Networks is clearly lagging behind, losing to AdAction in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Social Sciences and 96 other categories.

2 Undertone Networks is leading in Food & Drink, Food & Grocery Retailers, Universities & Colleges, Home & Garden and 10 other categories.

Geography

1 AdAction is leading in most countries, including Norway, Sweden, Netherlands, Denmark and 39 other countries.

2 Undertone Networks is leading in United States, Chile, Brazil, India and 13 other countries.