Market Share by Top Websites

1 VisualDNA is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdAction is clearly lagging behind, losing to VisualDNA in all segments.

Websites Categories

1 AdAction has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Internet & Telecom and 66 other categories.

2 VisualDNA is leading in Arts & Entertainment, People & Society, News & Media, Humor and 64 other categories.

Geography

1 VisualDNA is leading in most countries, including United Kingdom, United States, Brazil, Russia and 44 other countries.

2 AdAction is leading in Sweden, Norway, Netherlands, Denmark and 23 other countries.