1
WisePops is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, AdAction is clearly lagging behind, losing to WisePops in all segments.
1
WisePops has better usage coverage in more websites categories. Including Lifestyle, Health, Business & Consumer Services, Computers Electronics & Technology and 19 other categories.
2
AdAction is leading in Reference Materials.
1
WisePops is leading in most countries, including United States, United Kingdom, France, Australia and 100 other countries.
2
AdAction is leading in Norway, Sweden, Denmark, Malaysia and 10 other countries.