Market Share by Top Websites

1 Xaxis is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdAction is clearly lagging behind, losing to Xaxis in all segments.

Websites Categories

1 Xaxis has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Arts & Entertainment, Shopping and 165 other categories.

2 AdAction is leading in Science, Social Sciences, Consumer Electronics, Catering and 4 other categories.

Geography

1 Xaxis is leading in most countries, including United States, Japan, Germany, Taiwan and 99 other countries.

2 AdAction is leading in Norway, Sweden, Netherlands, Denmark and 6 other countries.