Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdAction is still behind YuMe in all market share segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 149 other categories.

2 AdAction is leading in Marketing & Advertising, Science, Social Sciences, Clothing and 25 other categories.


1 YuMe is leading in most countries, including France, United States, Spain, Italy and 121 other countries.

2 AdAction is leading in Norway, Sweden, Netherlands, Denmark and 7 other countries.