Market Share by Top Websites

1 Buzzfeed is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to Buzzfeed in all segments.

Websites Categories

1 AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Books & Literature and 55 other categories.

2 Buzzfeed is leading in News & Media, Internet & Telecom, Adult, TV & Video and 44 other categories.


1 AdaptiveBlue SmartLinks is leading in most countries, including India, United Kingdom, Canada, Spain and 31 other countries.

2 Buzzfeed is leading in United States, Taiwan, Russia, Japan and 24 other countries.