In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to Triptease in all segments.
AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Books & Literature and 81 other categories.
Triptease is leading in Travel, Accommodation & Hotels, Camps and Outdoors.
AdaptiveBlue SmartLinks is leading in most countries, including United States, United Kingdom, Canada, Australia and 13 other countries.
Triptease is leading in Germany, Ireland, Russia, Spain and 6 other countries.