Market Share by Top Websites

1 UserReport is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdaptiveBlue SmartLinks is clearly lagging behind, losing to UserReport in all segments.

Websites Categories

1 AdaptiveBlue SmartLinks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Books & Literature, News & Media and 63 other categories.

2 UserReport is leading in Shopping, Travel, Science, Newspapers and 27 other categories.


1 UserReport is leading in most countries, including Denmark, Sweden, Ukraine, Norway and 20 other countries.

2 AdaptiveBlue SmartLinks is leading in United States, United Kingdom, Japan, Italy and 11 other countries.