1
Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, AdvertServe is clearly lagging behind, losing to Adara in all segments.
1
AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, News & Media, Computers Electronics & Technology and 10 other categories.
2
Adara is leading in Travel & Tourism, Community & Society, Food & Drink, Lifestyle and 6 other categories.
1
Adara is leading in most countries, including United States, Japan, Spain, France and 83 other countries.
2
AdvertServe is leading in Germany, Russia, Ukraine, Turkey and 10 other countries.