Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Adara has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Tourism, Business & Industry and 89 other categories.

2 Channel Intelligence is leading in Shopping, Health, Games, Home & Garden and 26 other categories.

Geography

1 Adara is leading in most countries, including United States, France, United Kingdom, Spain and 88 other countries.

2 Channel Intelligence is leading in Ecuador and Latvia.