Market Share by Top Websites

1 DataXu is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Adara is leading in Top 10K Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 138 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Airlines & Airports and 22 other categories.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Spain, Germany and 63 other countries.

2 Adara is leading in France, Russia, Japan, Canada and 58 other countries.