Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Adara is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Adara has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Tourism, Business & Industry and 90 other categories.

2 GroupM Server is leading in Music & Audio, Movies, Cooking & Recipes, Games and 22 other categories.


1 Adara is leading in most countries, including United States, France, United Kingdom, Russia and 104 other countries.

2 GroupM Server is leading in Germany, Poland, Denmark, Sweden and 4 other countries.