Market Share by Top Websites

1 gumgum is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adara is clearly lagging behind, losing to gumgum in all segments.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Adult and 162 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Airlines & Airports and 12 other categories.

Geography

1 gumgum is leading in most countries, including United States, United Kingdom, India, Canada and 83 other countries.

2 Adara is leading in France, Spain, United Arab Emirates, Japan and 26 other countries.