Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adara is still behind Lijit in all market share segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 225 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Airlines & Airports, Car Rentals and one other category.

Geography

1 Lijit is leading in most countries, including United States, France, Germany, Poland and 191 other countries.

2 Adara is leading in Qatar, Cayman Islands, Jersey, Macao and 5 other countries.