Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adara is still behind Lijit in all market share segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 192 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Airlines & Airports and 9 other categories.

Geography

1 Lijit is leading in most countries, including United States, France, Spain, Mexico and 132 other countries.

2 Adara is leading in United Arab Emirates, Singapore, Qatar, Andorra and 8 other countries.