Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adara is still behind MediaMath in all market share segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Food & Drink and 211 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Airlines & Airports and 4 other categories.

Geography

1 MediaMath is leading in most countries, including Japan, United States, France, Brazil and 164 other countries.

2 Adara is leading in United Arab Emirates, Sri Lanka, Haiti, Cayman Islands and 8 other countries.