Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NetAffiliation is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 NetAffiliation has better usage coverage in more websites categories. Including Lifestyle, Sports, Computers Electronics & Technology, E-commerce & Shopping and 14 other categories.

2 Adara is leading in Travel & Tourism, Community & Society, Food & Drink, News & Media and 2 other categories.

Geography

1 Adara is leading in most countries, including United States, Japan, Spain, United Kingdom and 79 other countries.

2 NetAffiliation is leading in France, Belgium, Portugal, Brazil and 19 other countries.