Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PayClick is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 PayClick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 75 other categories.

2 Adara is leading in Travel, Accommodation & Hotels, Tourism, Airlines & Airports and 43 other categories.

Geography

1 Adara is leading in most countries, including United States, France, Spain, United Kingdom and 86 other countries.

2 PayClick is leading in Italy, Albania, Tunisia, Montenegro and 2 other countries.