Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Plista is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Adara has better usage coverage in more websites categories. Including Travel & Tourism, Community & Society, Food & Drink, Sports and 14 other categories.

2 Plista is leading in Arts & Entertainment, Games, News & Media, Vehicles and one other category.

Geography

1 Adara is leading in most countries, including United States, Japan, Spain, France and 90 other countries.

2 Plista is leading in Poland, Germany, Malaysia, Netherlands and one other country.